Building and growing your law practice can be especially challenging for a solo or small firm attorney because not only are you busy working full-time as a lawyer, but you’re also busy working full-time as a small business owner.
After practicing law for over 36 years, attorney Cordell Parvin has taught, mentored and coached young lawyers on their careers, work-life balance, rainmaking, and more. In other words, he helps lawyers build a more successful law practice. One of the many tactics he suggests his clients implement to help grow their law firm businesses is through blogging.
I’m sure you’ve heard of it. Blogging is the act of writing text and regularly adding new material on a blog. “Blog” is the truncation of the expression “weblog,” which was at the time (1997) was an amazing new concept that encapsulated the idea of publishing series of entries or “posts” typically displayed in reverse chronological order on a webpage. Or maybe you were just a big fan of the TV show “Arrested Development” and Scott Baio’s character, Bob Loblaw, a Bluth family attorney who had his own law blog, “The Bog Loblaw Law Blog: Lobbing Law Bombs.”
The point is, blogging is a great way to help market and grow your firm because with a good blog you can create an entire eco-system for your business by getting your name out there, driving traffic to your website, establishing yourself as a thought leader, along with dozens of other benefits. But you’re a busy lawyer — how do you go about starting a law blog? And what in the world are you going to blog about?
On Thursday August 25th, Cordell will cover questions like those and show you how to “Build Your Practice through Blogging” in the next MyCase legal webinar.
Save your seat and register today!
Many lawyers who blog become “go to” authorities in their practice areas. This leads to benefits including new clients, speaking engagements, and job offers. So, how do you create a blog that you enjoy writing and that others find interesting? This blogging webinar will show you how to launch a legal blog and start building your online audience.
Register for our FREE 60-minute webinar on Thursday, August 25th at 11AM PT / 2PM ET to learn about:
- The benefits of blogging
- The art of writing a good post
- Where to find topics
- Creating a blog strategy
- Essential ingredients to attract clients
If you can’t make it to the live webinar on the 25th, you’ll miss out on a chance to win a free AppleTV, but don’t worry, we’ll still send you a full recording of the webinar and a copy of the slides. So register today and get your legal blog blogging on!